What are Customer Data Platforms? Gartner defines customer data platforms (CDPs) as software applications that support marketing and customer experience use cases by unifying a …

A customer data platform, or CDP, is technology that allows businesses to pull in customer data from any channel, system, or data stream to build a unified customer profile.

Sep 6, 2025 · I explored 20 best customer data platforms, out of which 8 stood out to run personalized marketing campaigns, and gather customer data across all channels.

A customer data platform (CDP) is software that integrates customer data from multiple sources. It create a unified view of all customer activity, interactions, and touchpoints with your products …

Oct 30, 2024 · A customer data platform (CDP) collects data from online and off-line sources and standardizes it to create comprehensive customer profiles. Then, these profiles are used to …

Nov 18, 2025 · A customer Data Platform is one that enables its users to provide a better customer experience to its users through services like drafting customer journeys, providing …

A customer data platform (CDP) is an advanced customer data management solution consisting of a centralized customer database platform with the ability to ingest, integrate, manage, …

Unlock the power of customer data platforms to enhance your marketing strategy. Discover how they can boost engagement and drive conversions today!

Aug 13, 2025 · These platforms unify customer data across touchpoints, enabling personalised marketing campaigns and enhanced customer experiences for modern businesses. Customer …

Dec 1, 2025 · Modern data 101 reviews 9 leading Customer Data Platforms for 2026, detailing which master Identity Resolution and Real-time Activation, and which enable a shift to a …